Optometry in the Media

The Canadian Association of Optometrists frequently receives inquiries from newspaper reporters, television and radio producers as well as from consumer magazines. Media outlets inquire about a number of topics including: October Eye Health Month, contact lenses, UV protection, regular eye examinations and frequency, early detection of eye diseases, aging vision (macular degeneration), occupational safety standards, health insurance coverage and children’s vision.

The Canadian Association of Optometrists understands the importance of answering each inquiry and matches the request with the most appropriate optometric source. We always appreciate the willingness and flexibility of the CAO member optometrists who answer these calls, usually on particularly short notice.

Below are examples of CAO members who are profiled in the media.

2011

2010

2009

2008

2007

  • ‘The Eyes Have It’ – Barbara Aggerholm’s December, 2007 report on Dr. Graham Strong, Canada’s only forensic optometrist. Available with the kind permission of The Record.
  • ‘Today’s Parent’ – published a CAO ‘Letter to the Editor’ in its May, 2007 issue.

2005

  • The report by Giselle Bernardo aired on ‘Global News at 6 with Lynda Steele and Gord Steinke’ March 2, 2005. Available with the kind permission of CanWest.Click on the player to see the report.
  • ‘Oh say can you see’ – available with the kind permission of Marjorie Bentley. Feb. 8, 2005, page A20 of the Globe and Mail.

2004

2003